Weis, Farm Show sign five-year sponsorship deal
SUNBURY — Weis Markets on Wednesday announced it has entered into a five-year agreement with the Pennsylvania Department of Agriculture as a top sponsor of its Pennsylvania Farm Show Complex and Expo Center’s Exposition Hall.
The company is a major contributor at this week’s 97th Annual Pennsylvania Farm Show, the largest indoor agricultural exposition in the country with nearly 6,000 animals, 10,000 competitive exhibits and 300 commercial exhibits.
Weis Markets is the lead sponsor of the Farm Show’s PA Preferred Culinary Connection in 2012, where local celebrities, chefs and commodity producers create dishes from Pennsylvania-sourced products. Weis will supply ingredients for all chef demonstrations during the week, including the 250 samples offered to visitors during each cooking session. Additionally, corporate dietitian Beth Stark is demonstrating healthy cooking techniques and Regina McCartney McKay, deli and food service merchant, are providing a live cooking demonstration this week.
“As a locally-focused company, we are one of the single largest purchasers of Pennsylvania agricultural and processed products,” Brian Holt, Weis’ vice president of marketing, was quoted in a press release. “We are also proud to be the exclusive supplier for the Culinary Connection’s cooking demos and look forward to being part of one of our state’s iconic events for the next five years.”
“The Pennsylvania Farm Show is proud to partner with Weis Markets, a local company that supports local agriculture,” said Patrick Kerwin, executive director of the Pennsylvania Farm Show Complex and Expo Center.
Farm Show attendees can visit the Weis Markets’ booth at the Culinary Connection to sample Weis Quality ice cream, produced in Sunbury. The booth also hosts some of Weis’ PA Preferred suppliers and samples of their products are being offered throughout the week.