LEWISBURG - The Susquehanna River Valley Visitors Bureau - the tourism promotion agency for Northumberland, Snyder and Union counties - is pleased to unveil its 2014 Official Guide in today's edition of The News-Item.

The 76-page guide is the bureau's key promotional piece for the year. Each year, 120,000 copies are mailed and distributed to prospective tourists and visitors.

The guide is distributed at PA Welcome Centers, local universities, hotels and restaurants, county government offices and many other locations. An additional 15,000 to 20,000 guides are downloaded from VisitCentralPA.org.

For the second consecutive year, the guide will be inserted and distributed in the weekend editions of the region's three local newspapers. This additional promotion will put the 2014 guide directly into the hands of more than 38,000 residents throughout the tri-county area, helping the bureau to support and advocate support for our local businesses.

As it has in previous years, the 2014 guide emphasizes the many thriving downtowns in the region. The towns are featured in two-page spreads that include a map, a list of things to do, and a brief history about the town and their offerings. The featured towns are Mount Carmel and Shamokin, Selinsgrove, Shamokin Dam and Hummels Wharf, Lewisburg, New Berlin and Vicksburg, Mifflinburg, Penns Creek, Middleburg and Beaver Springs, Milton and Watsontown, Northumberland and Sunbury.

The bureau staff worked with AdOne Advertising and Design in Sunbury on the design and production of the guide. The lead designer on the project was Michael Tobin. The cover photo was provided by Canoe Susquehanna and taken by Jeremy Quant.

The theme for this year's guide is "Where is your fun?" The focus will be on pointing visitors toward all the great things there are to see and do by providing copy that suggests ideas and recommendations on member attractions .

The inside contains an extensive calendar of events and sections on history and heritage, outdoor recreation, shopping, dining, lodging, and area resources. To become a member of the visitors bureau, businesses should call Tom Schaeffer at 570-524-7234 or email Tom@visitcentralpa.org. Local businesses interested in using the guide as an HR recruitment tool are encouraged to contact Helen Richard or email info@VisitCentralPA.org.

Community members can pick up additional copies of the new guide for free at the bureau, located at the intersection of Route 15 and Hafer Road, next to Country Cupboard, in Lewisburg. The bureau's winter hours are 8 a.m. to 4 p.m. Monday through Friday. Guides are available at local businesses in the Shamokin area, including Masser's Restaurant, the Wayside Inn and the Northumberland County Council for the Arts and Humanities, Eighth and Arch streets in Shamokin.

Residents and visitors can also call 1-800-525-7320 to request that a free copy be mailed to them. The guide is available to view electronically at VisitCentralPA.org.

For more information about the visitors bureau and the tri-county region, go to VisitCentralPA.org, Facebook.com/SusquehannaRiverValley or Twitter.com/SusqRiverValley.